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- Introduction
- “Take Aways”
- “Content is King”
- Roles of Writing in Internet Marketing
- How to Make Money Writing Online for Others and/or Yourself, in general
and/or more specifically including:
- Blogging
- Writing Articles
- Writing Press Releases
- Copywriting
- Writing e-Books
- Writing other web page content
- Posting in Forums / online Communities
- Writing for Email Marketing
- How to Competitively Price and Make More Money with Your Writing Online
- Where and How to find Paying Writing “Jobs” and/or Freelance
Projects online
- Getting Started Making Money Writing Online Now!
- Conclusions
- Q & A
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- Michael S. DeVries
- is …
- Founder of I-ShopTheWorld.com, LLC
- Founder and Principal of The Virtual Consulting Firm (TheVCF.com)
since 1998
- Moderator / “Publisher” of The Virtual Consulting
Discussion List since 1998 and other prior e-zines.
- The Published Author of a number and variety of articles in both
online and offline publications.
- A former Certified, Senior Consultant with the IBM Consulting Group
- Experienced in working virtually/online, online business, internet
marketing and working online since “before they called the
internet ‘ The Internet’” ;)
- May be contacted via:
- The Contact information on the About pages at:
- http://blog.thevcf.com/about/ and/or ...
- http://i-shoptheworld.com/about/
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- There are Tons of different types of Opportunities for You / Writers to
Make Money Writing Online!
- Get Started doing Something Now!
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- Online / on the internet “Content is King”!
- Content is still currently Mostly Writing!
- E.g.:
- Articles and Press Releases
- Blog Posts and Comments
- Copywriting / Sales Copy
- Forum Postings
- E-Books
- Etc. Etc.
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- The majority of Internet Marketing, = Selling products and/or services
online / on the internet, is still Most about Writing!
- E.g.:
- Articles for Article Marketing and E-Zines
- E-Books and other Information Products
- Sales copy / copywriting
- Advertisements
- Email messages for Email Marketing
- Auto-responder messages
- Product Guides and Product Reviews
- Pay-Per-Click (PPC) Ad revenue generating web pages, e.g. using Google
Adsense
- Etc. Etc.
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- You may Make Money Writing Online for Others through:
- Freelance Writing
- Joint Ventures
- Online Writing Jobs
- You may Make Money Writing Online for Yourself through:
- Affiliate Programs
- Pay-Per-Click (PPC) Advertisements
- Creating and Selling Your Own Writings, e-Books and/or other
information products
- Why Not Do Both?!
(Highly Recommended!)
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- What is Blogging?
- “A blog (a contraction of the term "Web log") is a Web
site”
- Why do you care?
- “As of December 2007, blog search engine Technorati was tracking
more than 112 million blogs …”
(Ref. http://en.wikipedia.org/wiki/Blog)
- Blog popularity is based predominantly on Frequent Postings = Fresh
Content, Visitor Comments, Volume and “growth rate of
backlinks”
- Blog Postings ó Articles
- Others will Pay You to:
- Write Blog Postings / Articles for them
- Write and Post Comments on their Blog as well as on others’
Blogs related to their niche/Topics
- You may Make Money generating Traffic to Your Own Blogs
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- Who has not heard of at least one of the following?:
- Facebook
- MySpace
- Friendster
- Each of these is one in the rapidly growing list of Very Popular Social
Network Services / Social Networking / Web 2.0 sites.
- “A social network service focuses on building online communities
of people who share interests and activities …”
(Ref. http://en.wikipedia.org/wiki/Social_Networking)
- Many Social Networking sites have some type of Blog or other means of
public and/or private written communications
- Why do you care?
- Others will Pay You to:
- Write and Post to the “Blog” of their, and others’,
Social Networking sites
- Write information for their Social Networking site Profiles
- You may Make Money generating Traffic to Your Own Social Networking
Sites/Blogs, E.g. through:
- Selling Your Own Products and/or Services
- Affiliate Programs
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- Others will Pay You to Write Articles, Product Reviews, Product Guides,
etc. for them, which they may:
- Post to their Blogs, Social Networking sites, and/or web sites
- Publish in their e-zines
- Email to their email marketing lists
- Distribute, your ghostwritten Articles, under their name through
Articles Distribution services and Article Directories / sites
- Sell and/or give away as Private Label Rights (PLR) Articles
- You may Make Money generating Traffic to Your Own Social Networking
Sites/Blogs, E.g. through:
- Selling Your Own Articles with Private Label Rights (PLR)
- Marketing Your Own Products and/or Services through Your Articles
- Marketing Affiliate Programs Products/Services through Your Articles
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- “Articles must have at least 500 words and at most 2000 words.
- Keep your keyword density below 7%.
- Do not include your site URL or domain in the body of the article
…” (1)
- Your URLs / marketing links, usually limited to @2 links, go in Your
"About the Author" section, a.k.a. “Resource Box”
- The “sales copy” and marketing links in the Resource Box of
the Article is how You, or whomever you wrote the article for, Makes
Money through Article Marketing
- You may also see some of the Articles that we have written and submitted
to various Article Directories, etc. over the years at:
- http://www.isnare.com/?s=author&a=Michael+DeVries
- http://ezinearticles.com/?expert=Michael_DeVries
- http://www.bukisa.com/people/IShopTheWorld
- http://thevcfdotcom.qassia.com/
- If you are interested in additional references for where and how to
efficiently submit/distribute your own Articles online, Please Contact
me via the Contact information on the About pages at:
- http://blog.thevcf.com/about/ and/or ...
- http://i-shoptheworld.com/about/
- (Ref. 1) http://www.isnare.com/guidelines.php
2) http://ezinearticles.com/editorial-guidelines.html )
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- Others will Pay You to Press Release for them, which they may:
- Distribute through Press Release Distribution services and Press
Release Directories / sites
- Send to Media Contacts both online and/or offline for Publication
- Others will typically Pay You More for a well written Press Releases
than for a standard Article.
- You may Make Money by using Press Releases to generate Traffic to Your
Own Site(s) in any/all of the same ways as those listed above.
- (Ref. 1) http://www.prlog.org/ 2) http://pr.prlog.org/how-to-write-press-release.html
)
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- Others will Pay “Big Money” to a Proven Copywriter able to
write sales copy that successfully Converts a lot of Readers in to
Buyers!
- Writing good sales copy able to successfully and reliably convert sales
at a high rate is a “Real Skill”, which therefore:
- May not be for Everyone / every writer
- May take a considerable amount of time, effort, study and/or training
May be best attempted first selling your own products and services to
both hone your copywriting skills and establish a (provable) track
record of success
- Others may be (more) willing to offer you a Joint Venture (JV) wherein
you write the sales copy for their product or service and then you split
the profits from the sales generated at some agreed upon terms.
- You may Make Money writing your own sales copy, ads, etc. to sell your
own products and services and/or those from Affiliate Programs.
- If you are interested in references and resources on how to start
learning more about making money online Copywriting, Please Contact me
via the Contact information on the About pages at:
- http://blog.thevcf.com/about/ and/or ...
- http://i-shoptheworld.com/about/
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- What is an e-Book?
- “An e-book (for electronic book: also ebook) is the digital media
equivalent of a conventional printed book.”
(Ref. http://en.wikipedia.org/wiki/E-Book )
- Others will Pay You to “ghostwrite” e-Books and other types
of information products for them on a wide variety of topics, which they
will then market and sell online as their own products.
- You may Make Money by writing your own e-books and/or other types of
information products and then either:
- Selling them yourselves
- Negotiating Joint Ventures (JVs) with other Internet Marketers to help
you market and sell your products online for a percentage of the
profits
- If you are interested in references, examples and resources on how to
start learning more about making money online writing e-Books for
yourself and/or others, Please Contact me via the Contact information on
the About pages at:
- http://blog.thevcf.com/about/ and/or ...
- http://i-shoptheworld.com/about/
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- Others will Pay You to write a wide variety of other types of web page
content, including:
- Text for company home/web pages
- FAQs (Frequently Asked Questions) and Help pages
- Keyword rich text for Pay-Per-Click ad (e.g. Google Adsense) revenue
generating web pages
- You may Make Money by writing your own web page content by:
- Developing your own web sites/pages and:
- Selling your own products and/or services
- Selling others products and/or services through Affiliate Programs
- Generating revenue from Pay-Per-Click ads, e.g. Google Adsense
- If you want/need any assistance you need with getting your own
domains/web sites set up Please Contact me via the Contact information
on the About pages at:
- http://blog.thevcf.com/about/ and/or ...
- http://i-shoptheworld.com/about/
- Utilizing your web content on one or more (FREE) Social Networking
sites, and generating revenue selling your and/or others
products/services like for your own web site.
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- The “Trick” to Making Money Posting in Forums and Online
Communities is through the links/URLs you are allowed to put in the
Signature (a.k.a. Sig or Sig File) attached to the bottom of each
Posting you make.
- The links in Your Sig should lead to a web site from which you have the
opportunity to Make Money! ;), e.g. by:
- Selling Your Own Products and/or Services
- Selling others Products and/or Services
- A “landing page” leading to the visitor to click on
Affiliate links where they may purchase others Products and/or
Services and You Make Money via their Affiliate Programs.
- The text/”sales copy” of Your Sig needs to be “eye
catching” and compel readers to click on the links in your Sig.
- Signatures are usually limited to between 3 and 5 lines
- Most Forums either Prohibit or Restrict the Posting of any kinds of
“self serving” or “Referral/Affiliate Links” in
the “body” of the Posting
- Once you establish yourself as a Good Writer, possibly looking for
paying writing jobs/projects, other forum/community members may approach
you directly, e.g. Private Message (a.k.a. PM) offering you paying
opportunities
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- There are a number of different variations of internet marketing
conducted primarily via email for which others may Pay You to write for
them and/or through which You may Make Money for Yourself, including:
- Direct Email Marketing – wherein marketing messages are written
and sent directly to an email list, generally of people who have
subscribed (“opted in”) to receive messages from the
sender.
- Autoresponders – systems which automate Email Marketing processes. Some Autoresponders (called
Sequential Autoresponders) may send out a prescribed series of
prewritten email messages at a predefined schedule.
- e-Zines - a magazine
delivered electronically, e.g. via email
- eCourses / eLearning Lessons – often delivered via Autoresponders
- The Publisher of each of these types of Email Marketing may and/or You
Make Money with them through:
- Links to sites where they sell products and/or services
- Selling Advertisements to others
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- Clearly Define and get Agreement to the Terms for Your Writing “up
front”, including:
- Who (all) may Claim Authorship to your writing?
- Ghostwriting
- “A ghostwriter is a professional writer who is paid to write
books, articles, stories, reports, or other content which are
officially credited to another person”
(Ref. http://en.wikipedia.org/wiki/Ghostwriting )
- Some Article Distribution Services Require that the submitter claim
Authorship to the Posted Article
- Who (all) may Use Your Writing? And How?
- Exclusive vs. Non-Exclusive Rights
- Some Article Distribution Services Require that the submitter have
Exclusive Rights to the Posted Article
- Private Label Rights (PLR)
- “Private label rights can be sold and bought in the form of
articles, reports, eBooks, and autoresponders. This kind of content
is used for the purpose of allowing multiple buyers to invest in the
content with free rein to alter and use it by claiming authorship of
it. “
(Ref. http://en.wikipedia.org/wiki/Private_label_rights )
- Duplicate Content
- Some Search Engines, etc. “frown upon” and may
“penalize” web sties for the posting of (exactly)
Duplicate Content
(Ref. http://en.wikipedia.org/wiki/Article_Spinning )
- Some Article Submission Services, Directories, etc. “frown
upon” PLR Rights and Article Spinning.
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- The following table shows the results from my research regarding the
current going (minimum, average and maximum) rates for various types of
writing online:
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- “Survey Shows How Much People Make in Blogs & Social Media
Chris Crum | Staff
Writer
And an Interesting Side Note About "Journalism"
Read Write Web conducted a survey with some quite interesting
results. They asked 20 bloggers and social media consultants (that they
claim to know and trust) what kind of money they make with their
blogging gigs. …
The Numbers
It looks like the average rate on a per-post basis is $25, though
some reported to make as little as $10 and as much as $80. "Let's
say these people are half-time pro-bloggers making $25 per post, writing
3 posts per day," Kirkpatrick says. "That's $75 per half-day,
a little less than $20 per hour, about $1500 to $1750 per month for half
time work. Take two of those jobs at once, do it for a year, and you'll
make about $40k.“
You could do worse, but in-house bloggers seem to be doing
better.
According to Kirkpatrick, respondents reported annual salaries
ranging from $45k and $55k with benefits up to $70k, $80k and $90k with
bonuses. …
Those in-house bloggers still didn't make as much as the
participating social media consultants who make as little as $150 an
hour, and most commonly about $300 an hour. …”
(Ref: WebProNews, October 11, 2008, http://www.WebProNews.com )
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- Some Ways to Increase the Rates you may command for your writing online:
- Establish and continuously Build Your online Credibility through:
- Testimonials and Referrals from previous Satisfied Clients
- Start building your client base. Portfolio and list of client
testimonials by initially offering to write at a low price and/or for
FREE!
- Publishing and Distributing Your Own Articles
- Publishing Your Own Blog(s)
- Posting in Forums, Online Communities and others Blogs
- Establishing and Publishing to Your Own e-Zine(s) and/or email
marketing lists
- Post Your Profile and Offer Your Services through various freelancing
sites
- Developing and maintaining Your Own web site(s)/pages, either at your
own domain and/or (for FREE at) one or more Social Networking sites,
including:
- Your Writing Resume - Skills and Experience
- Clients Testimonials
- Links to Your Articles Published online
- Citations to Your Articles Published offline
- Establishing yourself as a Subject Matter Expert in a Subject Area,
Topics and/or niche markets
- Offer Your Writing Services on a Trade / Barter basis.
- Progress up the “Value Hierarchy” to types of writing that
command Higher Rates
- Get an “in house / full-time/corporate” online writing job
- Become a Social Networking, and/or other type of writing, Consultant
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- Offer multiple writings as a “Package Deal”
- Although your rate per writing may be lower
- Your total earnings will be Greater! J right?
- Sell Your Articles with Non-Exclusive and/or Private Label Rights (as
PLR Articles/Packages):
- Just think …
If you sell the same article(s) for even just a few dollars
($’s) per article to anything like one hundred (100) different
people …
You may make hundreds of dollars ($100’s) per
article,
You know?
- Post Your Articles on Paid Article Directory sites, e.g.:
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- There are Many Forums and Communities Online wherein other members are
always looking for Good Writers, e.g.:
- The Warrior Forum at: http://www.warriorforum.com
- 4AllAccounts Forums at: http://www.4allaccounts.com/index.php?referrerid=5721
- There are Many Freelance “Jobs” Boards wherein others Post
Jobs/Projects for Writers, and other Freelancers / Consultants, e.g.:
- DigitalPoint.com
- Elance
- GetAFreeLancer
- mturk.com
- Odesk
- Both I-ShopTheWorld.com and The Virtual Consulting Firm are currently
hiring writers for which you may find more information at:
- http://i-shoptheworld.com/opportunities/wanted-writers/
- http://www.thevcf.com/jointhevcf.phtml
- You may find and easily access these and Many other Freelance and Jobs
Boards on The Virtual Consulting Firm’s JobLink web page at: http://www.thevcf.com/joblink.phtml
- Watch for additional site recommendations in my forum threads at:
- http://www.warriorforum.com/main-internet-marketing-discussion-forum/25837-where-do-you-find-writers.html
- http://www.4allaccounts.com/general-home-based-business-discussions/42150-where-do-you-find-writers.html
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- Start Writing something online Now!
- Join and Post in online forums and communities
- Post to others Blogs
- Write and distribute your own articles
- Start Building Your online Name Recognition and Credibility Now!
- Create Your Own web site(s)/page(s) and/or Blogs at:
- Your Own domain(s) (Recommended) and/or …
- One or more Social Networking sites, e.g. Facebook, MySpace, etc.
- Free Blog sites, e.g. Blogger.com, WordPress.com, etc.
- Complete Your Profile and Actively Participate/Post in online forums
and communities
- Start locating and “bidding” on Paying Writing Projects/Jobs
online:
- Join, Complete Your Profile in and Start “Bidding” on
Writing Projects/Jobs in one or more of the aforementioned Freelancer
sites
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- There are Tons of different types of Opportunities for You / Writers to
Make Money Writing Online!
- Get Started doing Something Now!
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- Any Questions?
- This Presentation may also be found for your future convenient reference
at:
http://www.thevcf.com/Making-Money-Writing-Online.htm
- Please Feel Free to Contact me with any subsequent questions you may
have regarding any of this information via the Contact information on
the About pages at:
- http://blog.thevcf.com/about/
and/or ...
- http://i-shoptheworld.com/about/
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Notes
